SEO, a word that terrifies most of the people; there are some people who get really afraid of SEO and think that it is a hard game to solve. Yeah, even though it’s tough if solved with a systematic process.
It’s somewhat a puzzle to pass from and Google makes this puzzle more interesting by adding sudden updates to its search algorithms. Yes, for some people this puzzle might be boring and for some it is really interesting.
The question is how often the performance can be measured; at what regular intervals SEO metrics should be checked as every now and then we see several changes in algorithms that strictly affect the website ranking.
Well, this was the past and today still changes are made but on a smaller scale which makes it easy for SEO experts to do little changes which avoid the website downfall and will also avoid big down turns that were occurred due to Penguin and Panda updates.
Website Rankings depends mostly on website authority as measured by Google. The old traditional methods of maintaining SEO have been replaced by new way of SEO which benefits the site owners Google and end users. The entire look of SEO is changed.
So, as per the new SEO way, it is recommended to check SEO metrics at regular intervals in order to maintain the SEO updates.
Checking SEO metrics
Prepare a schedule that works for the website and the consistency at which data changes. For those who are the newbies in the industry and are not well aware about the Google SEO trends as well as algorithm updates, it is recommended to check the SEO metrics at least once in a week. These SEO metrics can be checked on Google Webmaster tools that includes ranking report as well.
One can also subscribe to some of the well known SEO blogs as it well help to stay well versed regarding the changes happening in the industry. It is a wise decision to stay informed about the latest SEO trend changes and know its effect on the website rankings.
This also helps to identify the issues and solve it quickly with the latest trends. SEO is not any horror movie to be scared of as is the image in the minds of people. In fact, it is fun to read and apply as it allows various techniques to be applied and experimented on daily basis.
It actually is a path of business that needs more experiments where various techniques are applied, results are derived and small decisions are taken to decide the best suitable technique. Further, these decisions are also helpful in developing the website presence, make the SEO process smarter and help sites to get better rankings.
A simple and easy way to start understanding SEO is to keep checking the SEO metrics of your website as it will help to understand every type of SEO technique, terms in depth. So, now it’s time to have a look at those lines and charts that reveal your website’s performance on the search engine. Need any assistance? Get in touch with SEO Expert Melbourne, Platinum SEO.