Many of us will be wondering to know the fact that as how the trends of SEO Services in Melbourne will perform in the year 2016?
In every corner of the globe the SEO specialists are making their possible efforts to find which ways and techniques of SEO will work to give the desired results to the website owners. It was in the year 2015 only when marketers actually realized the power of SEO and they started making alignments in the contents for the needs fulfilment of the customers as well as for optimization of mobile for getting the desired result.
Check out the hottest trend in the SEO world in the year 2016:
- Gaining performance to be noticed by Social Media contents: The contents displayed on the social media platforms like Twitter, Facebook and LinkedIn will start showing up new visibility and more importance in the coming period on SERPs. Every business will make effort for popularizing and optimizing the content on social media to get it indexed on Google search Engine. This will help the crawler to decide the credibility of the website.
- Ruling of SEO will continue with Videos: No doubt in the fact that Videos are one of the best mediums for attracting and engaging the audience for a longer duration. But one of the hidden facts is that sufficient use of videos can show improvement in the Google ranking of the site. 62% of Google searches are of videos. Video SEO is now in trend and used aggressively for organic page ranks.
- Mobile optimization- A Key Player: Having a mobile friendly website can be the reason of your success. Uses of devices are now in trend for accessing websites. Mobile optimization is the call of time. Mobile-friendliness is one of the key factors which need to be taken into consideration for ranking well in search results. Several billion people are now using a Smartphone for website access and mobile traffic contributes around 15 to 20 % of overall traffic on the internet.
- Presence of Voice search facility: Voice search is now considered as one of the convenient way to search especially when people are driving or engaged in some other activities. You don’t need to type a search query. Use of long-tail keywords is a must which are spoken and popular than keywords which are conventional to get better ranking. As per Google, voice search uses maximum for direction or map query.
- Local SEO Is important: Being a marketer, it’s the responsibility to inform the search engines like Google about the location of the business and products and services the business is offering. This will enhance the opportunity to appear in front of an audience who are relevant. Location specific keywords and personalized contents on target audience will help to be the front runner in 2016.
The firms offering SEO Services in Melbourne are keeping a strict eye and following the above trends in particular. Platinum SEO Services is one of the best service providers in Melbourne location for SEO.